Sell a house in 2017: the new trends in real estate marketing
It is far from the time when a sign "for sale" planted on the lawn and some free visits were enough to sell a house. Information technology is a game changer in real estate marketing . A short guide to the trends of the hour. 1. Social networks lead the ball This is not in itself a novelty, but it is more than ever a truth: social networks have become indispensable tools for selling one's property. In addition to using his contacts to relay the real estate and on their account, the seller or broker keeps them informed of his efforts. Over the weeks, these publications come to compose a real soap opera... which we hope the happy outcome! In 2017, an active online presence is also essential for brokers - not only to advertise the properties they are looking to sell, but also to interact with their customers and peers. Relaying and commenting on the neighborhoods where you are particularly active, highlighting the taking possession of your first property by the...